The Santa Maria Valley Strawberry Festival is a celebration of our county’s number one commodity. Attendees can expect the traditional favorites including carnival rides, strawberry tasting, and the children’s art contest. The festival is a reflection of our community. We will be showcasing all businesses, big and small, to share their goods and services with an audience of tens of thousands of shoppers. The Center Stage is their opportunity to shine like a star. Performances are scheduled from noon until 10 PM daily.
Chalk Art Display - A gallery of strawberry themed masterpieces will be on display in area in front of the convention center. We know the little ones will be inspired and want to get in on the fun too, a children’s chalk area will be available near the artists and is included with Festival admission.
Classic Car Show - we are also proud to announce that we will be carrying on the “Strawberry Cruizin” theme with an expanded Classic Car Show! The car show will be held in the Convention Center and showcase classic cars from 1930’s – 1970’s. There will be be some “sweet rides” on display for all to check out! Please invite your friends and family to come and have a "sweet time" at the 2025 Santa Maria Valley Strawberry Festival!